Released on = August 16, 2006, 4:35 am

Press Release Author = M:Science

Industry = Software

Press Release Summary = 15th August, 2006.

Berkshire College of Agriculture (BCA), have today signed a deal with SMS solution
provider, M:Science, to implement SMS OnLine.

The college required a solution which would allow 2-way communication between staff
and students. After researching various products, Sarah Irving, Head of Marketing
and Customer Services, BCA, chose SMS OnLine from leading UK SMS provider, M:Science


Press Release Body = SMS OnLine represented an easy to use, web-based application
that delivered BCA a 'Hotmail-like' service for SMS. Sarah is delighted with the
product, and uses it in a variety of ways. She states one example; "We have used
SMS OnLine for appointment reminders, which has led to an increase in attendance".
She explains "I simply log on to my account, select my pre-configured group of
students, write my message and press the send button. As SMS OnLine is web-based,
providing there is an internet connection, I can access my account from anywhere in
the world."

Dan Hobson, Managing Director for M:Science comments, "Berkshire College of
Agriculture understands how using SMS OnLine can help them communicate more
effectively with students. There is pressure on schools and colleges to continuously
integrate modern technology into their infrastructure. Using SMS is an example of
how this can be done with benefits to the college, and the whole learning
experience."

SMS OnLine has been such a success for BCA that Sarah plans to put the service to
further use. "During our enrolment week in September, we shall be marketing the SMS
number to the students to encourage them to register with us, meaning we can keep
them informed of things such as room and timetable changes, and also the important
things like College parties!"

ENDS


Web Site = http://www.m-science.com/products/sms-online.php

Contact Details = Suite 3 Bourne gate, 25 Bourne Valley road, Poole, Dorset, BH12 1DY

tel: 01202 241141
email: rmm@m-science.com